Web Design
As Creative Manager at GPS Insight, I provided creative direction for the redesign of the GPS Insight website. When the lead designer left mid-project, I assumed full responsibility and successfully completed the site, including the setup of templates, post types, field groups, and additional backend elements. Following the GPS Insight website launch, I led the complete redesign of the ServiceBridge website and updated branding across three additional websites within the GPS Insight brand portfolio.
Email Design
Designed and created graphics and layouts for a variety of email campaigns using Stripo, HubSpot, and SendGrid. My work on the GPS Insight Safety Campaign emails contributed to generating $930K in the company’s sales pipeline.
Animated Graphics
Passionate about bringing designs to life through motion, I specialize in creating animated graphics for social media, email campaigns, and websites to enhance audience engagement and visual storytelling.
App Graphics
Designed in-app graphics for The Decor Group, including imagery for the Effects screen and custom icons. Additionally, created App Store and Google Play screenshots for both The Decor Group and GPS Insight to support app marketing efforts.
Vector Scenes
Utilize and customize vector scenes to create unique graphics that replace standard stock photography across websites, emails, blogs, social media, print, and other marketing materials. Additionally, design tailored graphics for email campaigns and websites using Adobe Photoshop, Illustrator, InDesign, and Canva.
Video Editing
Experienced in video editing using Premiere Pro, Premiere Rush, and Canva. Designed and produced promotional and explainer videos that effectively support brand storytelling across multiple product lines.
Events
Created diverse design collateral for events, including logos, brochures, mini guides, and signage for Christmas Decor and Nite Time Decor. Additionally, designed trade show materials for GPS Insight and its associated brands.
Non-Profit
Volunteered as a graphic designer for M.E.N.D. (Mommies Enduring Neonatal Death), a nonprofit organization dedicated to supporting families who have experienced the loss of a baby during pregnancy or shortly after birth. This cause is especially close to my heart. During my time with M.E.N.D., I designed a variety of impactful materials including brochures, magazine advertisements, printed invitations, and the event program for the 2019 Walk to Remember—a memorial walk that raises awareness and honors the memory of lost infants. My work helped amplify the organization’s message and support its compassionate mission through thoughtful, sensitive design.